There’s a meaningful difference between simply hiring a contractor, and hiring someone who you’re letting to come work in your home. This week’s 20 Questions-style presentation from Arty Saffian of MacFarland Painting illustrated that distinction—and helped show us...
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Building the Business You Want by Serving the Right Clients
Success can be detrimental when not handled correctly. Though many would classify it as a “good” problem in business, having too much really can be too much—and if operators aren’t careful, many have been known to burn out or even self-destruct before truly achieving...
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How Tax Planning Looks Forward and Helps You Find More Savings
Tax preparation is rather inflexible in its result: what you owe is a record of things that happened already. But tax planning happens while you still have time and choices. Angie Finch of Angie Finch, C.P.A. built her Border 2 Border presentation around that...
Your Credit Score Isn’t One Number — It’s a Story, and Lenders Read Every Page
Most people think of their credit score the way they think of a report card grade — a single number that sums everything up. But this week's presenter, Jeremy Shaffer of Lake Michigan Credit Union (LMCU) made a great case for why the number doesn't tell the whole...
Freshen Up for Fall
(Photo with tracker updates from May 2026. Arty Presented to B2B September 16, 2026.) This week's presenter was Arty Saffian of MacFarland Painting. Our normal write-up provider wasn't present, so if you weren't either, then this week you missed out big! Connect with...
How a Great Financial Planner Would Spend Their Full Year
The best professionals rarely get credit for their best work, it often happens out of customer eyeshot. A contractor who plans around and knows how to avoid structural problems before they cause lasting damage won't be rewarded outright, but will eventually by way of...
The Description Doesn’t Always Cover the Job
Most careers are pretty straightforward. You learn your trade, get hired and learn some handbook procedures, meet your colleagues, digest key workplace dynamics, charge ahead. Then collect a paycheck; repeat. But sometimes they can contain an accumulation of moments —...
Don’t Miss Out on the Customers Who Are Eager to Find Your Service
With Google's top three search results capturing most intent-driven clicks nowadays, Patrick Rombyer of On Par Media Solutions used his presentation to share practical, mostly-free strategies that small businesses can use to improve their visibility. His core message:...
Running on Spreadsheets? Build a Better Solution, with ThreeClaws.ai
Most small businesses are running on a patchwork of tools that almost work. A spreadsheet for this, a subscription for that, a manual process filling the gap in between. It's functional — until it isn't — and the cost in time is one that rarely shows up on any...
Usefulness is Everything for Effective Promotional Marketers
Most businesses have bought promotional products. Fewer have thought carefully about how well they actually work. This week, Hierank Marketing Solutions' own Matt Hall brought his industry's research to the table to answer that question — with data. The presentation...
What The Herd Can Teach Us About Ourselves
Most B2B feature presentations are built around being informative, but this week's was largely about introspection. Member and incoming B2B president Crystal Birchmeier of Happy Hooves Wellness pulled up a chair and invited the group into a conversation meant to show...


