The best professionals rarely get credit for their best work, it often happens out of customer eyeshot. A contractor who plans around and knows how to avoid structural problems before they cause lasting damage won’t be rewarded outright, but will eventually by...
With Google’s top three search results capturing most intent-driven clicks nowadays, Patrick Rombyer of On Par Media Solutions used his presentation to share practical, mostly-free strategies that small businesses can use to improve their visibility. His core...
Most small businesses are running on a patchwork of tools that almost work. A spreadsheet for this, a subscription for that, a manual process filling the gap in between. It’s functional — until it isn’t — and the cost in time is one that rarely shows up on...
Most business owners see their accountant once a year — hand over the documents, get the return filed, move on. Angie Finch, a Dexter-based CPA serving small businesses across southeast Michigan, made a clear case this week for why that’s leaving real money on...
Most business owners know they have a Google Business Profile. Fewer know what it’s actually doing — or not doing — on their behalf every day. Border 2 Border’s resident SEO expert, Patrick Rombyer of On Par Media Solutions, showed our group why that gap...
